Post by account_disabled on Mar 9, 2024 3:26:55 GMT
In its blog dedicated to news in the ADS sector , Google announced the arrival of a new series of tools to optimize the advertising of special offers on Google . In particular we have changes to the SERP to discover offers and discounts on its platforms, more data to perform performance analysis and superior integration with CMS such as Woocommerce. This is very important because we know that searches for good deals peak during the holiday shopping season. So it's important for companies selling related goods and services to enable people to reach the right offer at the right time. This is the basis of inbound marketing , you agree. Changes to the Google Shopping SERP with tags Subjects Changes to the Google Shopping SERP with tags New information for your offers ADV data Greater integration with Shopify and Woocommerce Take advantage of special offer advertisements on Google One of the substantial changes concerns the possibility, offered to the public, to explore the offers in Google Shopping and improve the navigability of the SERP also from mobile.
This is to help people find the right offers during hot periods such as Venezuela Phone Number Christmas or Black Friday. What is the novelty? Products with the Special Offers and Promotions badge will now appear in a new feed on the tab. Users can find these ads in the Offers menu on Google Shopping or with the new search that automatically activates for queries that link to offers or Black Friday . To read: how to send multiple certified e-mails? New information for your offers ADV data In addition to the badge in the SERP on Google Shopping , you have new reporting features to help you better understand the performance of your offers and better measure ADV performance. In anticipation of the Christmas holidays, always very important for increasing turnover and selling online, you can find out which products are eligible for an offer badge (promotion, discounted or reduced price) directly in the Merchant Center products tab .
Advertising special offers on Google In the dashboard, you'll see the performance of products with a bid badge broken down, with data on impressions, clicks, and click-through rate. You can segment this data by Promotion. Product. Brand. Category. With this information you will be able to better understand the performance of your promotions . You can find out which solutions are performing best, discover the types of offers that generate the most conversions and the categories that get the highest sales. Greater integration with Shopify and Woocommerce In the short term, businesses that use WooCommerce Google listings and ads will be able to enjoy maximum integration between search results and promotions offered on the site. advertising special offers on Google The same goes for Shopify. Businesses can sync existing and new promotions with products listed on Google directly in the online store dashboard. Take advantage of special offer advertisements on Google Why is this news useful? Simple, you need to maximize. To sell online, it's not enough to have an e-commerce site, you need to understand how to invest and how to propose content .
This is to help people find the right offers during hot periods such as Venezuela Phone Number Christmas or Black Friday. What is the novelty? Products with the Special Offers and Promotions badge will now appear in a new feed on the tab. Users can find these ads in the Offers menu on Google Shopping or with the new search that automatically activates for queries that link to offers or Black Friday . To read: how to send multiple certified e-mails? New information for your offers ADV data In addition to the badge in the SERP on Google Shopping , you have new reporting features to help you better understand the performance of your offers and better measure ADV performance. In anticipation of the Christmas holidays, always very important for increasing turnover and selling online, you can find out which products are eligible for an offer badge (promotion, discounted or reduced price) directly in the Merchant Center products tab .
Advertising special offers on Google In the dashboard, you'll see the performance of products with a bid badge broken down, with data on impressions, clicks, and click-through rate. You can segment this data by Promotion. Product. Brand. Category. With this information you will be able to better understand the performance of your promotions . You can find out which solutions are performing best, discover the types of offers that generate the most conversions and the categories that get the highest sales. Greater integration with Shopify and Woocommerce In the short term, businesses that use WooCommerce Google listings and ads will be able to enjoy maximum integration between search results and promotions offered on the site. advertising special offers on Google The same goes for Shopify. Businesses can sync existing and new promotions with products listed on Google directly in the online store dashboard. Take advantage of special offer advertisements on Google Why is this news useful? Simple, you need to maximize. To sell online, it's not enough to have an e-commerce site, you need to understand how to invest and how to propose content .